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November 2011 Edition |
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Scion Music Measures
An Investigation into Scion’s Unique Music Marketing Strategy |
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Scion has always been somewhat of an experimental brand, from marketing tactics to product design. Music continues to play a lead role in Scion’s strategy: In July, Pandora and Scion announced that Pandora’s service would be offered in the Scion xB and tC. And Scion recently announced it was going to effectively become an indie music label, with the Scion AV project(see ScionAV.com).

Read more...
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The Latest Stories From Compete's Blog
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Digital CMO Series: John Bell, Managing Director, Oglivy 360. Kristen Renda, Marketing Manager, captures an exclusive interview with John Bell in which he discusses the 7 big challenges facing marketers today.
Occupy Wall Street – Social In, Video Out. Damian Roskill, Managing Director, Marketing, takes a close look into the Occupy Wall Street movement online to determine how people are finding the main OWS site and which sites are actually benefiting from it.
Help, My Competitor is Yelp! Is the Local Review Space Big Enough? Jen Duguay, Social Media Marketing Coordinator, maps the local review industry online revealing that a few top players are dominating the space. Which site is actually gaining traction on the top dogs? We’ve got the answer.
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Compete Holiday Insights™ 2011
Our Retail Team Dives into the Newest Consumer Insights from this Season’s Holiday Shopping |
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With Halloween behind us, retailers are now full swing into the Holiday shopping season. And consumers aren’t too far behind. By the end of October, a little more than half of consumers surveyed said that they have begun their Holiday shopping. In fact, 1 out of 10 consumers have completed at least half of their expected Holiday shopping.

What types of products are people buying the most of? How much have people spent on holiday shopping so far? Which retailers have consumers shared their holiday cheer with? Read More...
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Top 10 Gains in Monthly Unique Visitors For October 2011
Something and something else dominate the web |
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Upcoming Events & Webinars
Meet Compete At These Upcoming Events |
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Marketers and search engine optimization professionals attend SES Chicago each year to network and learn about topics such as PPC management, keyword research, SEO, social media, local, mobile, link building, duplicate content, multiple site issues, video optimization, site optimization, usability and more.
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